By reimagining the humble umbrella, a Kiwi engineer has shown how clever innovation and great design can transform something mundane into something special.
If you ever doubted innovation could make significant improvements to everyday items that we take for granted then you should learn more about the inspiring story behind the development of the amazing Blunt Umbrella. And once again it is Kiwis showing the world how to make the ordinary both extraordinary and incredible.
What's in a Name?
The familiar saying "A bird in the hand is worth two in the bush" warns about the risks that come with trying to achieve more by challenging the status quo.